pr and marketing news
September 12, 2017

20 Million Reasons Why You Must Be GDPR Compliant

GDPR affects virtually all businesses large and small, the public sector including schools and the health service, and from 2019 even charities. It is seen as the biggest challenge affecting businesses since the introduction of the Human Rights Act in 1998.

Philip Allott, a law graduate and qualified GDPR practitioner , will be one of the consultants delivering the new service. Seizing the opportunity to combine technical training on GDPR with his legal training, he intends to help clients understand the full impact of the regulation on their business. Under the new regulations all personal data leak s must be reported to the to the Information Commissioner’s Office (ICO) and the maximum fine of 4% of turnover or €20 million whichever is the greatest for breaches is likely to make many firms rethink their procedures.

To help regionally based businesses , Allott and Associates is organising a free breakfast seminar at the former Royal Residence, Goldsborough Hall, near Knaresborough. The event organised in conjunction with DMM T raining and Development will take place on Tuesday November 7. Starting at 8.30 am and concluding at 10.30 am it will provide attendees with a detailed GDPR briefing. A cost optional one day formal training course has also been organised for companies on December 5 2017 at Goldsborough Hall, for further information please contact Allott and Associates.

GDPR affects every aspect of a company from personal records to accounting and marketing , even CCTV cameras . Knowing the key areas which are impacted by the legislation is one thing but working out a framework to meet the new legislation is often another matter.

Individuals obtain new rights under GDPR including : the right to be informed, the right of access, the right to rectification, the right to erasure, the right to data portability, the right to object and the right not to be subject to automated decision- making and profiling.

Making sure your business has planned for every aspect of the new regulations to be in place by May next year, is going to present a major challenge for many.

To help companies become compliant Allott and Associates is also offering an on- site audit service. The audit takes half a day pre-prep, one day on-site and one day preparing the written report with a subsequent conference call . Following implementation of the changes needed, a further mini audit (attracting a minimal cost optional charge) can take place to check everything has been completed satisfactorily.

An additional aspect to factor into your future strategic plans is whether to appoint a Data Protection Officer (DPO) , which for sensitive data is now compulsory under the new rules. Businesses operating in more than one EU member state will also need to determine their lead data protection supervisory authority and document it. For those wanting to send data outside the EEA, strict new rules apply backed with legal enforcement.

Wherever you are on your GDPR journey, it could pay dividends to seek external professional guidance from someone like Allott and Associates. Having the peace of mind to know that your business or organisation has successfully implemented the changes for a tiny percentage of the potential fine s applicable, is worth every penny.

For more information and further guidance or a bespoke quotation, please call Allott and Associates today: 01423 867264

Background

Allott and Associates Ltd is an award- winning full -service agency and provides all the services you would expect from an in- house marketing department. Established for over 20 years, Allott and Associates Ltd has the marketing resources, experience and determination to help your organisation attain its strategic objectives.

Many of the company’s clients are involved in business -to-business (B2B) activities including food, beverages, packaging, electronics, engineering, logistics, pharmaceuticals and printing together with numerous related markets. The company is also experienced in providing marketing support to a number of service sectors, including education, local and central government, the MOD and the facilities management sector.

Key marketing services provided by Allott & Associates Ltd include public relations, social media, design, marketing consultancy, photography, advertising, direct -mail, website development, research, exhibition support, corporate events and film making. In addition, certain staff now are GDPR qualified and can offer a full audit service to help businesses and organisations meet their new statutory obligations.

Currently the agency is proactively involved in marketing campaigns in the UK, mainland Europe, the US and Australia.

For more information and a bespoke quotation, please give Allott and Associates Ltd a call on +44 (0) 1423 867264 or visit the website at www.allottandassociates.co.uk.

CONTACT US

Allott and Associates
Northern Office
Claro Chambers, 42 High Street
Knaresborough, near Harrogate
North Yorkshire HG5 0EQ

T: +44 (0) 1423 867264
Allott and Associates
Southern Office
Trinity House
45 Camden Road
London NW1 9LR

T: +44 (0) 207 257 2017
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