B2B lead generation marketing services from Allott and Associates offer a bespoke campaign to provide quality results, based on highly targeted marketing. Most B2B lead generation campaigns fail because too much time is wasted on targeting the wrong companies and contacts. At Allott and Associates we do things differently. Firstly the agency only targets companies that are of relevant size and if required profitability. Using our experienced team of marketeers the agency will profile a sample of your existing customers and then match them using business type, market sector, turnover, employees and even location, to comparable companies.
To achieve the best possible results Allott and Associates uses a five stage B2B lead generation process: The identification of suitable prospects using data matching, the manipulation of the data in batches of 50 or 100 contacts, the verification of the correct contact, despatch of a personalised e-mail with literature and the telephone follow-up of the same, up to five times, until the contact is reached. At each crucial stage experienced operators ensure that the B2B lead generation campaign is reaching the correct target audience.
Allott and Associates has extensive online access to every UK listed company, so clients can be assured of the best possible results. After the campaign all sales leads, cleansed data and additional research notes taken during the lead generation campaign are passed onto the client so that future contact can be maintained with the target companies through newsletters and other media, once the B2B project is completed.
This systematic and proven approach ensures the best possible results for the agency’s varied clients. Depending on the project involved Allott and Associates will even give a b2b lead generation guarantee.
In these uncertain times many successful companies have to be budget conscious and can’t justify the on-going cost of employing a marketing person, but still need the help of a marketing professional.
To support these businesses Allott and Associates offers a comprehensive range of self-contained, hands-on marketing consultancy and research support. Assistance is available for one off projects or on a regular retained basis.
The marketing consultancy and research offered includes business development, market research, marketing reports, marketing reviews, interviewing, exporting, business turnaround and trouble shooting.
A wide range of discreet market research assignments are also undertaken, including new product research, customer needs and satisfaction, data exploration, market opportunity investigations and competitor analysis.
Allott and Associates provides comprehensive advert placement and design services.
A full media planning and booking service is offered, enabling clients to often receive substantial cost savings over rate card prices. Typically operating on a retainer, advertising services campaigns can be planned, placed and managed by Allott and Associates in virtually all traditional print and online publications, buses, airports and also on outdoor billboards at numerous high profile locations.
The agency offers full advertising services and can produce anything from a postcard sized advert to a full sized hoarding. Using our in-house studio facilities, initial design concepts are normally produced for the client to choose and then approve, prior to the production of the finished artwork.
All advertising campaigns are different, so please contact us for more information.